姝︽眽濂緢鍝佸洖鏀跺畠鐨勫搧鐗孋hanel鎴栧皢閲嶅績鏀懼洖闆跺敭
姝︽眽濂緢鍝佸洖鏀?/a>瀹冪殑鍝佺墝Chanel鎴栧皢閲嶅績鏀懼洖闆跺敭
鍘誨勾1鏈堬紝Chanel鍏ㄧ悆CEO Maureen Chiquet涓庡叕鍙鎬駭鐢熸剰瑙佸垎姝ц�岀鑱岋紝姝︽眽濂緢鍝佸洖鏀?/b>榪欒儗鍚庡彲鑳藉氨娑夊強鍒拌闆嗗洟鐨勭數鍟嗙瓥鐣ユ槸鍚﹀凡鍑虹幇闂銆?b>姝︽眽濂緢鍝佸洖鏀?/b>鏇炬湁鍒嗘瀽璇勮鎸囧嚭Chanel鍦ㄤ腑鍥藉競鍦哄嚭鐜頒簡澶辮錛屼綔涓轟竴涓湪涓浗甯傚満閲囩敤闄嶄環鎺柦鐨勫ア渚堝搧鐗屼技涔庡凡榪囧害鏇濆厜錛岃�屾縺榪涚殑鐢靛晢絳栫暐鎴栧皢榪涗竴姝ュ姞鍓ц繖涓棶棰樸�?/span>
Chanel鏃惰閮ㄩ棬鎬昏Bruno Pavlovsky榪戞棩鍦ㄦ帴鍙楅噰璁挎椂琛ㄧず瀵圭數鍟嗕緷鐒舵槸鎸佽皚鎱庢�佸害錛屼粬寮鴻皟錛氣�淐hanel鐨勮緝浣充綋楠屾槸鍙戠敓鍦ㄧ簿鍝佸簵涓紝鎴戜滑涓嶇‘瀹氭秷璐硅�呮槸鍚﹁兘澶熼�氳繃鍐峰啺鍐扮數瀛愬睆騫曞畬鍏ㄧ悊瑙ｆ垜浠紝瀵笴hanel鑰岃█錛岃緝閲嶈鐨勫氨鏄互綺懼搧搴楁按鍑嗙殑娑堣垂浣撻獙鏉ユ湇鍔℃垜浠殑欏懼銆傗�?/span>
姝︽眽濂緢鍝佸洖鏀?/a>璺熷埆鐨勫ア渚堝搧鐗屾斁緙撴垨鍋滄澧炲姞瀹炰綋搴楅摵鍋氭硶鐩稿弽鐨勬槸錛孋hanel渚濈劧緇х畫鎵╁紶瀹炰綋搴楅摵銆?b>姝︽眽濂緢鍝佸洖鏀?/b>鎹倝錛孋hanel灝嗗湪宸撮粠鍦ｅゥ璇洪浄閮婂尯琛楀紑璁句竴瀹?00騫蟲柟綾崇殑鏂板簵錛屽悓鏃朵綅浜庣航綰?7琛楀尯鐨勫簵閾轟篃鍦ㄧ炕淇腑錛屽彟澶栧湪棣栧皵鍜屼笢浜篃灝嗗垎鍒紑璁炬柊搴椼�?/span>
鎹樋濮嗘柉鐗逛腹浜ゆ槗鎵�閫忛湶錛屽彈鍒板叏鐞冨ア渚堝搧娑堣垂浣庤糠鐨勫獎鍝嶏紝Chanel鍦?015騫寸殑鍒╂鼎鍜岄攢鍞鎬ュ墽涓嬮檷錛岃惀涓氬埄娑︿笅婊?3%鑷?6浜跨編鍏冿紝鎬繪敹鍏ュ垯涓嬮檷17%鑷?2.4浜跨編鍏冦�傜洰鍓嶏紝Chanel鐢辯縐樺瘜緲丄lain Wertheimer鍜孏erard Wertheimer鎸佹湁錛?b>姝︽眽濂緢鍝佸洖鏀?/b>涓�鐩翠笌LV鍜岀埍椹粫灞曞紑嬋�鐑堢殑绔炰簤錛屽畠鐨勪竴涓句竴鍔ㄥ紩鍙戜笟鐣岀殑騫挎硾鍏蟲敞銆傚疄闄呬笂錛孋hanel瀵圭數鍟嗙殑鎬佸害涔熸槸涓�娉笁鎶樸�?/span>
姝︽眽濂緢鍝佸洖鏀?/b>鍏充簬Chanel涓轟粈涔堜笉寮�灞曟墜琚嬪拰鎴愯。鐨勫湪綰塊攢鍞紝浠栧姝や綔鍑哄洖搴旓紝鈥滄椂瑁呮槸闇�瑕佷漢浠幓鐪嬶紝鍘昏Е鎽革紝鍘諱簡瑙ｇ殑銆傗�濆笇鏈涙秷璐硅�呰兘澶熻蛋鍒扮簿鍝佸簵錛屽彧鏈夌簿鍝佸簵鎵嶅彲浠ユ彁渚涚粰娑堣垂鑰呯浉搴旂殑鏈嶅姟銆?/span>
涓嶈繃錛屼竴騫翠箣鍚庝粬鐨勬�佸害鍑虹幇閫嗚漿錛屽湪瀹ｅ竷Chanel鍏ㄩ潰榪涘啗鐢靛瓙鍟嗗姟錛岀悊鐢辨槸闈㈠鐢靛瓙鍟嗗姟濡傛榪呴�熸垚闀跨殑甯傚満錛?b>姝︽眽濂緢鍝佸洖鏀?/b>涓嶅緱涓嶉噸鏂伴�夋嫨鍏舵綔鍦ㄧ殑鍟嗕笟鏈轟細銆傞殢涔嬭�屾潵鐨勬槸錛孋hanel瀵圭數鍟嗗紑灞曚簡榪戜箮鐤媯鐨勯綣佽瘯姘淬�?/span>
涓烘棗涓嬬簿鍝侀珮綰х彔瀹濈郴鍒桟ocoCrush寮�璁鵑攢鍞笓鍖恒�傛帹鑽愶細涓栫晫濂緢鍝佺墝鎺掕姒?/span>
Chanel鏃惰閮ㄩ棬棣栨姝ｅ紡榪涘啗鐢靛晢錛屽湪緹庡浗姝ｅ紡寮�鍚溂闀滀駭鍝佺殑綰夸笂閿�鍞笟鍔°�備負榪涗竴姝ユ墿寮犵數鍟嗕笟鍔★紝Chanel鍦ㄦ媧茬綉绔欓攢鍞棗涓嬪埗甯藉伐鍧奙aison Michel鐨勪駭鍝併�傚幓騫翠笅鍗婂勾錛孋hanel寮�濮嬪湪寰俊鍗栬緝鏂版棣欐按銆?/span>
Chanel瀛愬叕鍙窹araffection鏃椾笅涓変釜鎵嬪伐鍧婁篃宸查檰緇嫇灞曠數鍟嗕笟鍔★紝鍖呮嫭鎵嬪宸ュ潑Causse宸插紑鍚嚎涓婁笟鍔★紝鑻忔牸鍏伴拡緇囧搧鐗孊arrie Knitwear涓庢硶鍥介珮绔唴�。鍝佺墝Eres涔熶簬浠婂勾寮�灞曞湪綰塊攢鍞�?/span>
Bruno Pavlovsky鏇捐〃紺猴紝鐢靛晢騫沖彴鏄鎴蜂簡瑙ｆ柊鍝佷笂甯傜殑鏈夋晥鏂瑰紡錛屽鎴烽渶瑕佸揩閫熶簡瑙ｈ緝鏂頒駭鍝佺殑鍔ㄥ悜錛岃�岃繖縐嶆湇鍔¤緝緇堜篃灝嗕嬌鍝佺墝鍙楃泭銆傚綋琚棶鍙奀hanel闆嗗洟鍦ㄥ閲嶅垎綾繪灦鏋勪笅錛屾槸灝嗕互鍗曚竴綾誨埆榪樻槸瀵嗛泦鍨嬬殑浜у搧鎻愪緵鏂瑰紡鏃訛紝Bruno Pavlovsky褰撴椂琛ㄧず鍏徃姝ｅ湪嫻嬭瘯鏂規錛屽湪姝ｅ紡鎺ㄥ嚭鍏ㄧ悆鎬х數鍟嗙綉緇滐紝涓嶈繃涓�騫磋繃鍘諱簡錛岃鐢靛晢騫沖彴渚濈劧娌℃湁浠諱綍娑堟伅錛屽縐嶈抗璞¤〃鏄嶤hanel鐨勭數鍟嗘浼愭鍦ㄥ噺閫熴�?/span>
Bruno Pavlovsky鏃╁墠鎸囧嚭鍋氱數鍟嗙殑鐩爣鈥滃茍涓嶆槸涓轟簡鎵╁ぇ閿�閲忥紝鑰屾槸涓轟簡鎻愰珮瀵歸【瀹㈡湇鍔＄殑璐ㄩ噺銆傗�濇湁鍒嗘瀽浜哄＋璁や負錛岃嚦浠婁負姝紝Chanel宸茬粡鍦ㄤ竴浜涚數鍟嗗鉤鍙拌瘯姘寸彔瀹濄�佺溂闀溿�佺編濡嗕駭鍝侊紝鍗磋繜榪熸病鏈夊皢鏍稿績涓氬姟鎵嬭浠ュ強浣滀負鍝佺墝鐏甸瓊鐨勬垚�。涓氬姟鎺ㄥ悜鐢靛晢銆傜幇鍦紝Chanel瀵逛簬鐢靛晢鐨勬�佸害鍙堣秼鍚戜繚瀹堬紝榪欐剰鍛崇潃鐭湡鍐匔hanel宸蹭笉澶彲鑳藉皢鍖呮嫭鎴愯。閰嶉グ鍦ㄥ唴鐨勬牳蹇冧笟鍔℃帹鍚戠數鍟嗘笭閬擄紝榪涘啗鐢靛晢鐨勭瓥鐣ュ皢浠呴檺浜庣編濡嗙瓑閮ㄥ垎涓氬姟銆?/span>
闄嶄環鍜屽彂灞曠數鍟嗘槸榪?騫存潵Chanel鍝佺墝鎴樼暐杈冨ぇ鐨勪袱涓姩浣溿�侰hanel瀹ｅ竷瀵逛腑鍥藉唴鍦伴儴鍒嗗晢鍝佷環鏍艱皟浣?0%錛屾媧插晢鍝佷環鏍艱皟楂?0%錛岄殢鐫�濂緢鍝佽涓氳繘鍏ュ闀跨紦婊炴湡錛屼互鍙婂叏鐞冩�ф秷璐硅�呮秷璐逛範鎯殑鏀瑰彉錛屼粠閭ｆ椂璧鳳紝涓�鍚戝喎瀵逛簰鑱旂綉鐨凜hanel鎬佸害鍙戠敓180搴︾殑杞彉銆?/span>
涓轟綍Chanel瀵圭數鍟嗙殑鎬佸害浼氬嚭鐜板弽澶嶇殑鎬佸害錛屾湁鍒嗘瀽浜哄＋琛ㄧず錛孋hanel鏄洰鍓嶅叏鐞冭緝搴炲ぇ銆佸悓鏃朵篃鏄緝紲炵鑾祴鐨勫ア渚堝搧鍝佺墝涔嬩竴錛屽浜庤濂緢鍝佺墝鐨勮惀閿�鎴樼暐錛屽茍涓嶆槸鑳芥妸瀹冨仛澶氬ぇ錛岄泦鍥㈡槸搴旇�冭檻濡備綍璁╁畠淇濇寔鐙壒銆?/span>
